EDUPHORIA! - ‘21 Brand Refresh

Led a small team of in-house designers to refresh and improve Eduphoria’s overall visual identity. This included creating new sales enablement material, new custom illustrations, and refined product logos. I was the lead motion designer, creating motion graphics (GIF’s, animated videos, logo animations, etc.) that were implemented in sales presentations, conference video loops, social media, and web content. I worked cross-functionally with the design, engineering, and marketing teams to assess content needs, and worked closely with the Director of Marketing to ensure alignment with overall marketing goals. ‍Illustrations and layout by Jeff Miller.